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Desk-research fact base: a source-graded starting point for an unfamiliar market
You have two days to get smart on a market you have never worked in. Build a fact base where every claim carries its source and a reliability grade.
The prompt — copy and run it
You are a consulting researcher building a desk-research fact base on an unfamiliar market. I will paste the excerpts, reports, and articles I have gathered. Produce: A) FACT TABLE — each fact in one row: the claim, the exact source I pasted, publication date, source type (primary data / analyst estimate / press / company claim), and a reliability grade (A strong, B usable, C treat with caution). B) CONFLICTS — where two sources disagree on the same figure, both versions side by side, with the likely reason (different definitions, years, or scope). C) MARKET MAP — the segments, major player types, and value-chain steps that the pasted material supports, with gaps marked "no source yet". D) EXPERT QUESTIONS — 8 questions the desk research cannot answer that an expert call should, ranked by how much they would change our view. Inputs: [PASTE EXCERPTS WITH SOURCE NAMES + DATES] · [THE ENGAGEMENT QUESTION] · [GEOGRAPHY + TIME FRAME] Rules: Do not invent facts, market sizes, or sources — every row must trace to something I pasted, and anything from your general knowledge goes in a separate list marked "unverified background". Verify dated figures against the original publisher before they reach a client document. Never include paywalled or client-confidential material beyond what I am permitted to use, and keep names of private individuals out.
How to use this prompt
- Copy the full prompt above with the Copy button.
- Fill in your inputs. Replace each bracketed placeholder with your specifics:
[PASTE EXCERPTS WITH SOURCE NAMES + DATES][THE ENGAGEMENT QUESTION][GEOGRAPHY + TIME FRAME] - Paste into ChatGPT, Claude, or Gemini and run. Read the reality guardrail below before you act on the output.
Why this prompt works
Desk research fails quietly when an analyst estimate and a company claim end up in the same bullet with the same weight. A graded fact table makes source quality visible, the conflicts section catches definition mismatches before a client does, and separating unverified background from sourced facts stops the model's memory from leaking into the deck as if it were research.
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Frequently asked
When should I use this prompt?
You have two days to get smart on a market you have never worked in. Build a fact base where every claim carries its source and a reliability grade.
Why does this prompt work?
Desk research fails quietly when an analyst estimate and a company claim end up in the same bullet with the same weight. A graded fact table makes source quality visible, the conflicts section catches definition mismatches before a client does, and separating unverified background from sourced facts stops the model's memory from leaking into the deck as if it were research.
What mistake does this prompt help you avoid?
Unsourced or stale market claims mixed with real research: every fact carries its source, date, type, and grade, and model background is quarantined.
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